

4 Min
Cookieless tracking: How to prepare for a web without cookies
Google Chrome disables third party cookies. However, even cookieless tracking offers opportunities to online advertisers, including contextual targeting.
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Google Chrome disables third party cookies. However, even cookieless tracking offers opportunities to online advertisers, including contextual targeting.
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The blog is our response to the UK data reform consultation. Data: a new direction
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Your digital footprint is becoming your identity. Companies are now asked for transparency about what they're doing with the valuable data of the footprint
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Consent and Preference Management will help to provide companies a more rounded picture of someone’s digital identity and how they want to be communicated.
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Due to a lack of transparency, Amazon was fined for violating the EU GDPR. DataGuard elaborates on why it is time to be open with consent for marketing.
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