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Meta's ad ban underscores the importance of consent and preference management Meta's ad ban underscores the importance of consent and preference management

Meta's ad ban underscores the importance of consent and preference management

Meta faced a ban in Europe due to non-compliance with obtaining consent for advertising on Instagram and Facebook. The General Data Protection Regulation (GDPR) requires a valid legal basis, including informed and voluntary consent, for targeted advertising, revealing the inadequacy of Meta's reliance on their General Terms and Conditions (GTCs). Read further to explore the importance of robust consent tools for balancing advertising and regulatory standards.

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Why no organisation is immune to fines Why no organisation is immune to fines

Why no organisation is immune to fines

People make mistakes, and the workplace is no exception. Even minor oversights can lead to costly data breaches. In 2023, we've already experienced a record number of fines, with employee errors playing a significant role. Discover how you can address this issue with the help of the DataGuard Academy.

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Navigating Google Analytics and GDPR: What you need to know Navigating Google Analytics and GDPR: What you need to know

2 Min

Navigating Google Analytics and GDPR: What you need to know

An increasing number of EU countries are considering prohibiting Google Analytics (GA) due GDPR compliance concerns. If your company relies on Google Analytics, especially for monitoring user behavior in marketing efforts, keep reading to uncover proactive strategies for utilising Google Analytics compliantly.

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