The dawn of a new era in analytics is upon us with the rollout of Google Analytics 4 (GA4). As of July 1st, 2023, Google Universal Analytics accounts will be automatically upgraded to this new generation of Google Analytics. This article delves into the essentials of GA4, its features, and the steps your business needs to take to stay compliant.
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Dive into the world of data protection, compliance, ethics, and data security with hands-on advice and actionable opinions from our certified Data Protection Officers and Privacy Consultants from Germany, the UK, and Austria. Coming from a wide range of backgrounds like business, legal, tech, or marketing, our specialists share the latest news and solutions to current challenges, as well as their takes on recent judgements and legal decisions with you. Their aim? Enable you to make the right decisions and keep your business safe, build trust, and grow revenue while remaining compliant with current privacy laws. What makes our specialists qualified? These are some of the certifications of our privacy experts: Certified Information Privacy Professional/Europe (IAPP), Certified Information Privacy Manager (IAPP) Information Security, Certified Information Privacy Technologist (IAPP), Certified Practitioner in Data Protection (BCS), Certified Data Protection Officer (TÜV), Fellow of Information Privacy (IAPP), Certified EU General Data Protection Regulation Practitioner (IBITGQ), Data Protection Officer & Europrivacy Auditor, Practitionier Certificate in Data Protection, PC.dp. (GDPR)Explore more articles
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